Product Transparency Through Data Science

Label Insight was founded with the mission of helping consumers understand what’s in the products they use and consume. Today, our world class solution provides product transparency through data science, transforming the way brands and retailers interact with and share product data.
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From the Blog

Satisfy Consumer Demand for Transparency Digitally with SmartLabel
by Kira Karapetian posted at 9/28/16 4:34 PM

Welcome to the 4th and final post in of our Transparency ROI blog series, where we’re breaking down our TROI  study piece-by-piece. So far in the series, we’ve learned how transparency leads to increased brand loyalty and perceived brand worth,...Read more

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Meet the Team: Senior Personal Care Analysts Anna Thibaut and Lora Aulabaugh
by Stephanie Casstevens posted at 9/22/16 9:00 AM

Welcome to Meet the Team, a monthly series that introduces you to the great talent and leadership at Label Insight. This month's post is special because we got to talk to two of our team members who specialize in personal care...Read more

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Making CPG companies more insightful

Label Insight helps CPG companies transform basic product information into smart attributes, providing them with a deep understanding of their product set, the power to drive innovation and the ability to easily participate in initiatives such as SmartLabel™.
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SmartSPEC™ for SmartLabel

The modern consumer is demanding transparency around what's in the products they use and consume. The launch of the SmartLabel transparency initiative meets this demand, giving consumers easy, instant access to detailed product information. Label Insight’s SmartLabel solution, SmartSPEC, helps CPG companies quickly and easily participate in the SmartLabel transparency initiative.

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Label Insight's product data platform for brands

Our cutting-edge technology helps CPG companies transform basic product information into smart attributes. We provide a level of data that is unmatched, generating over 15,000 attributes - such as nutrients and allergens - per product. These attributes come together to create a deep understanding of a product set and can be easily customized to meet data views requested by retailers and government and industry initiatives.

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Providing retailers with actionable data at their fingertips

Label Insight helps retailers gain deeper insights into their product inventory, creating a stronger connection with their customers and better positioning themselves in the marketplace.
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Custom SmartSPECs for retailers

Label Insight helps retailers gain deeper insights into their inventory through the creation of SmartSPECs. A SmartSPEC is a custom set of attributes used to support unique retailer initiatives. A custom SPEC instantly gives retailers a unique view of their product inventory. This data allows retailers to make more informed decisions, create a stronger connection with their customers and better position themselves in the marketplace.

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Label Insight's product data platform for retailers

Label Insight’s technology powers retail programs through custom attribution and analysis of retailer inventories. We gather more than 15,000 attributes per product, which means actionable insights about how product assortments meet the varied health, wellness, lifestyle and sustainability concerns of consumers are only a click away.

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