Label Insight, the market leader for product transparency, recently introduced PRISM, a revolutionary data science technology for the creation of high order attributes. Our high order attributes are built by dietitians and formulation experts, and leverage years of data science experience, offering a true best-in-class solution for retailers.
Like a prism, Label Insight technology transforms the “white light” of information on the physical packaging of food, pet and personal care products into an infinite spectrum of high order attribute data. Ingredients, nutrients, and marketing claims are digitized, and with proprietary taxonomies, ingredient definitions, and machine learning algorithms, are transformed into more than 22,000 custom attributes such as micro and macronutrient content, sustainability practices and specialty diet eligibility.
Label Insight’s prism powers our eCommerce Essentials solution – harnessing the most sought after high order attributes consumers seek, matching and combining them with conventional on-pack attribute information and high quality, eCommerce ready images, to deliver a turn-key digital shopping solution for any retailer looking to grow baskets, conversion and trip frequency.