In the news
August 28, 2020, 9:00 ET
Why COVID-19 Will Boost Demand For Brands With Simple Ingredients and Transparent Labels
If you're feeling overwhelmed, you're not alone. A new study by the Centers for Disease Control finds that, in the wake of the COVID-19 pandemic, 40% of adults in the U.S. are struggling with mental health issues, with stress and anxiety at the top of the list.
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August 26, 2020, 9:00 ET
Will Walmart's online wellness hub produce healthy returns?
Walmart Wellness Live, a three-day health and wellness event, will kick off on Friday with the goal of providing customers with simple ways to improve their lives through better nutrition, exercise and mental health activities.
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August 25, 2020, 9:00 ET
Food Safety Supersized
Step aside live cooking stations. The new theatrical thrill in retail foodservice is watching people clean. While food safety has always been top of mind for grocers, more recently, it's become a crucial part of the in-store deli and prepared foods experience. Read more
August 22, 2020, 9:00 ET
These are the Most Sought-After Foods at the Grocery Store, New Survey Finds
Stocking up during the pandemic isn't new. Grocery shoppers have been buying some specific items in bulk since March. The trend is wearing off, but it could quickly pick back up if a second round of stay-at-home orders is issued. Read more
August 19, 2020, 9:00 ET
Study: Two-thirds of omnichannel grocery shoppers are shopping with a diet or other health-related program in mind
New research from Label Insight and FMI reveals omnichannel shoppers have a heightened demand for online experiences that meet their health and wellness needs. Read More
August 6, 2020, 9:00 ET
5 Missed E-Commerce Opportunities for Consumer Goods Brands
The e-commerce grocery industry is expanding at a rapid pace. This category was already the fastest growing sector of online retail before the COVID-19 pandemic hit, experiencing a 35% compounded annual growth rate since 2018. Read More
August 3, 2020, 9:00 ET
Product Transparency Trends During COVID-19
What is product transparency? Stated simply, product transparency refers to how well food manufacturers and grocery retailers provide consumers with detailed product information, such as what is in their food and how it's made. Read More on page 10
JUly 15, 2020, 9:00 ET
Label Insight Launches New Explore Market Navigator Innovation to Fuel CPG E-commerce Growth
Company also granted two additional U.S. patents to advance its leadership in improving and measuring online product discoverability. Read More
JUly 9, 2020, 9:00 ET
Understanding Product Attributes is Key for Meeting Consumer Needs
In the face of a changing consumer landscape, CPG brands can take advantage of data-driven solutions that will help them connect directly with the consumer and meet their desire for an individualized experience. Read More
JUNE 26, 2020, 9:00 ET
Consumers seek transparency online and in-store: FMI and Label Insight study
A majority (81%) of consumers say transparency is "important" or "extremely important" to them when shopping online and in-store, according to a new report by The Food Marketing Institute (FMI) and Chicago-based Label Insight. Read More
JUNE 24, 2020, 9:00 ET
Grocery Shoppers are Clear on Their Views of Transparency
How do consumers evaluate transparency in the food industry? Here's how: 62% of shoppers say a brand or manufacturer is transparent if it provides a complete list of ingredients... Read More
JUNE 23, 2020, 9:00 ET
Product Transparency Paramount in Omnichannel Retail World
When grocery shopping in-store or online, 81% of consumers deem transparency important or extremely important for the products they buy, new research from FMI-The Food Industry Association and Label Insight finds. Read More
JUNE 23, 2020, 7:00 ET
Why Transparency Matters More Than Ever
The acceleration of online grocery shopping during the pandemic presents a unique opportunity for food retailers to increase transparency efforts that build shopper trust. Read More
JUNE 23, 2020, 6:00 ET
New research from FMI and Label Insight Reveals Omnichannel Grocery Shoppers See Transparency as Essential Across In-Store and Online Shopping Channels
The 2020 research touts the rationale for how 81% of shoppers say transparency is important or extremely important to them both online and in-store. The analysis offers the leading considerations among consumers for how they define transparency when grocery shopping. Read More
JUNE 22, 2020, 9:00 ET
Activating Attributes: How brands can reclaim millions in online sales
Brands may be missing out on millions of attribute-based online shopping trips, a new report from Label Insight Inc. revealed. The company studied 77 food categories from nearly 800 brands and found more than 80% of food products do not claim one or more of their three most-searched attributes, and more than half fail to claim any. Read More
JUNE 15, 2020, 16:00 ET
Label Insight report shows millions of dollars in missed opportunity for brands selling online
Despite online grocery taking off in recent months, CPG brands may be leaving millions of dollars of missed revenue on the table by not highlighting key product attributes when they present their brands online, according to a report by Label Insight. Read More
MAY 8, 2020, 9:00 ET
Win in Grocery E-Commerce: Stock the Digital Shelf by Using Attribute Data
Online grocery shoppers are searching or products that fit certain criteria. Brands that are optimizing their product listings to stock the digital shelf are winning unclaimed revenue. Read More
APRIL 29, 2020, 9:00 ET
Label Insight Announces Support for Fresh Grocery Products
Label Insight, the product transparency market leader, today announced it has added support for fresh produce to its product attribute platform and can deliver nutrient and serving size information for any product with a standard Price Look-Up or PLU code. Read More
APRIL 16, 2020, 9:00 ET
Label Insight Announces SmartLabel™ Expansion into Canada
Longtime U.S. market leader will apply SmartLabel™ innovation to help CPG brands and grocery retailers improve their Canadian shopper experience. Read More
February 10, 2020, 9:00 ET
Label Insight Granted U.S. Patents for Product Data Consistency and Product Ingredient Regulatory Compliance Checks
Company receives third and fourth patents to support its ability to drive growth for CPG brands and grocery retailers through product transparency. Read More
January 07, 2020, 9:00 ET
Stocking the Grocer's Digital Shelf
Shoppers' expectations of product transparency and their new search behaviors are requiring retailers and brands to adjust sales and marketing strategies. Read More
january 06, 2020, 10:00 ET
New Label Insight CEO aims to transform grocery e-commerce
After 17 years transforming the way brands, researchers and marketers understand shopper data, Todd Morris is ready to make similar changes to the information consumers get about products online. Read More
january 06, 2020, 8:00 ET
Label Insight Names Todd Morris As New CEO
Former President of Catalina to lead company's rapid growth as the trusted partner for attribute-driven ecommerce search and discovery in the CPG industry. Read More
SEPTEMBER 30, 2019, 14:05 ET
Label Insight hires tech veteran Tim Whiting to lead marketing
Company poised for next growth phase as more CPG sales move online. Read More
AUGUST 07, 2019, 16:00 ET
Label Insight Granted U.S. Patent for Information Management of Product Ingredients
Company receives second patent for its groundbreaking data science technology to power digital innovation for brands and retailers. Read More
JULY 16, 2019, 09:00 ET / RALEY'S
Raley’s Expands Shelf Guide to Advance Label Transparency
One-of-a-kind in-store and online tool now includes 23 health and lifestyle attributes to help more shoppers make better choices. Read More
MAY 28, 2019, 09:00 ET / IRI
IRI and Label Insight Join Forces to Provide Enhanced Ingredient-Level Insights and Analysis
New capability helps CPG manufacturers and retailers track growth and opportunities, leveraging thousands of new product and label attributes within the IRI Liquid Data platform. Read More
Media Contact
Please direct all media inquiries to press@labelinsight.com.
Studies & Reports
Transparency Trends Study
Activating Attributes Report
Transparency Imperative Study
Food Revolution Study
by Label Insight (2017)
Ingredient Confusion Study
by Label Insight (2017)
Shopper Trends Study
by Label Insight (2017)
Transparency ROI Study
by Label Insight (2016)
Additional Resources
NEWEST BLOG ARTICLES
Navigate the Lasting Impacts of COVID-19 to Boost Product Discoverability and Consumer Trust
July 28, 2020
Label Insight’s technology delivers accurate product information, on-pack and beyond the label, for brands and retailers to navigate changing consumer expectations throughout the COVID-19 pandemic and beyond.
Are You Missing Out on Revenue Due to Unoptimized CPG Product Listings?
July 21, 2020
Grocery brands are leaving money on the table by not optimizing their CPG product listings according to how consumers are searching. Here’s what brands are missing.
Tap Into Unclaimed Trending Consumer Search Terms to Fuel E-Commerce Growth
June 9, 2020
Label Insight's technology allows brands to identify top e-commerce trends, analyze competitive drivers, and optimize products for increased discoverability.
Increase Discoverability and Convert More Customers by Optimizing your Product Content
May 26, 2020
Leverage Label Insight's product attribution data to power product content and boost conversion.
Label Insight Launches Fresh PLU Support to Help Grocery Retailers Meet the Needs of Online Shoppers
April 28, 2020
Label Insight is excited to deliver Fresh PLU support to help retailers offer a seamless and transparent shopper experience.
Label Insight's SmartLabel™ innovation assists clients and partners in circulating COVID-19 information
April 21, 2020
Label Insight offers a new health and safety banner for SmartLabel™ where retailers and brands can inform consumers of health-related updates like COVID-19.
Media Contact
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