NielsenIQ acquires product attribute powerhouse Label Insight. Learn more >

Featured News

Label Insight and FARE Announce Partnership to Build Advocacy and Market Awareness Around Allergens and Intolerances

Pizza Hut Extends Relationship With Beyond Meat With A New Plant-Based Pepperoni Pizza

How Duncan Hines Baked Consumer Data Into ‘Keto-Friendly’ Cake

How Product Attribute Data can Drive Private-Label Sales at Retail

Amazon Shoppers Searched For Vegan Meat 44,000 Times Last Month, New Data Shows

Amazon Adds New Sustainability Certifications To Its Products

Keto, a long lasting trend? New keto product launches double in past year

‘Efforts to replace it are in full swing now…’ Locust bean gum prices hit record highs

Amazon Prime Day 2021 Sales: Top Marketing Insights

For Americans, finding products that meet their health and wellness needs is unnecessarily challenging; NielsenIQ acquires Label Insight to change that.

Chicago, April 27, 2021 – Koupon,the leading promotion and data insights solution in the convenience store industry, and Label Insight, the leader in powering product-attribute driven growth across the consumer packaged goods (CPG) ecosystem, today announced a partnership to enable convenience retailers and CPG brands to leverage product-attribute metadata to improve cross-channel engagement and promotional targeting.